We turn real kale and real potatoes into a flour and then form those flours into a tasty, ridged chip. We then cook the chip and season it with the all-natural, simply delicious flavors you love!
We grind raw quinoa into quinoa flour and then form it into the wavy shape you can see in every one of our Quinoa Chips. We then cook the chip, season it with natural spices and put it into bags for everyone to enjoy!
Our Hummus Chips aren’t technically made out of hummus, they are made out of chickpeas, the main ingredient in hummus. We take chickpea flour, apply a lot of pressure and heat to turn it into that dippable shape you are eating, then bake it to seal the nutrients into a raw-pasta-like shell. Then we quickly fry the shell to get the satisfying crunchy texture and add a special blend of seasonings to bring out that great hummus taste.
We turn real lentils into a flour and then apply a lot of pressure and heat to turn it into a light, puffed chip. We then cook the chip and season it with the all-natural, simply delicious flavors you love!
We take your favorite organic veggies - spinach, potatoes and tomatoes - and turn them into a flour and then form those flours into a rigged, crunchy snack. We then cook the chip and season it with all-natural, USDA organic spices!
We grind raw quinoa into quinoa flour and then form it with pea protein into this fun, crunchy, twisty snack. We then cook the chip, season it with your favorite flavors - original with just a pinch of sea salt, farmhouse cheddar and mesquite BBQ - and send it out for your family to enjoy!
We are involved in every aspect of the process from farm to shelf. We work closely with our suppliers to get all-natural ingredients that are non-GMO and live up to our standards of quality and taste. We spent months developing each unique flavor, tasting different versions and making adjustments. And the bag design was very much a labor-of-love in bringing the story of Simply7 to the shelf (we had a good bit of help from our design company too).
We take blue and/or red butterfly popcorn and air pop it, making it relatively lower in fat, and season it with your favorite flavors.
Simply7 With Giada: Sea Salt & Olive, Parmesan Cheese and Butter
Quinoa Curls: Original, Farmhouse Cheddar, and Mesquite BBQ
Organic Veggie Chips: Original and Ranch
Kale Chips: Sea Salt, Dill Pickle, and Lemon & Olive Oil
Hummus Chips: Sea Salt, Roasted Red Pepper, Spicy Chili Pepper and Roasted Garlic
Lentil Chips: Sea Salt, Creamy Dill, Jalapeno and White Cheddar
Quinoa Chips: Sea Salt, Barbeque, Cheddar, Sour Cream & Onion and Salt & Vinegar
We are always looking for more flavors to add to the lineup, so let us know if you have any ideas!
Simply7 refers to the 7 simple standards that all of our products follow. These 7 simple standards are things we truly believe should be basic expectations for any snack food. They are:
- Clean Ingredients
- No Added Preservatives
- 0 Grams Trans Fat
- No Artificial Colors or Flavors
- Gluten Free
- Simple Ingredients
- Simply Delicious
Clean ingredients is one of our 7 Simple Standards, because we are committed to producing better-for-you snacks made with non-GMO ingredients.
We believe that the closer it is to its original form, the purer it is and the better it is for you. That means no artificial colors, no artificial flavors, no preservatives, no MSG, no additives, no chemicals. And yes to real chickpeas, real lentils, real sea salt, real tomatoes and red peppers and garlic and all the other delicious stuff. Because nature is beautiful and it tastes great! Why mess with perfection?
There are 0 grams of trans fat in our snacks (another one of our 7 core standards). There are also 0 grams of saturated fat in our Lentil chips and only 0.5 grams of saturated fat in our Hummus Chips, Kale Chips, Quinoa Chips, Organic Veggie Chips, Quinoa Curls, and our Simply7 with Giada Popcorn has 1-3 grams of saturated fat.
All of our snacks are made using all-natural sunflower and/or safflower oil. Our Simply7 with Giada Sea Salt & Olive Oil flavor is made with extra virgin olive oil.
We use pea protein.
Our chips are made to be dipped! We worked hard to make sure that each flavor tastes great on its own, but eating them with dip truly makes these snacks taste exceptional. Check out our recipes and mix-and-match to find the combination you like best.
Simply 7 Snacks are made without artificial preservatives, and they still stay fresh for 8 months (or more). Our new Organic Veggie chips stay fresh for 9 months. Our Simply7 with Giada Popcorn line has a shelf life of 6 months. If you can’t finish the bag before it goes bad, we are doing something wrong!
No, none of our products contain MSG.
Yes, all of our snacks are Kosher certified by the CRC – Chicago.
All of our products and our facility are peanut and tree nut free.
Yes, all of our snacks are Certified Gluten Free.
Our chips do not contain any wheat, soy, peanuts, treenuts, eggs, shellfish, or sesame seeds.
Some of our products do contain milk ingredients because we use whey powder (from cheese production) to give them that creamy taste you love:
- All of our Hummus Chips
- Lentil Chips: Creamy Dill, White Cheddar
- Quinoa Curls: Farmhouse Cheddar
- Quinoa Chips: Cheddar, Sour Cream & Onion
- Organic Veggie Chips: Ranch
All of our chips are Gluten-Free Certified.
Simply 7 Snacks are made in Houston, Texas, located close to a port to easily get our authentic ingredients from around the world and perfectly positioned to quickly send our chips all over the USA.
Our products are initially baked to cook them, and then flash-fried for a couple of seconds for texture. Most of the cooking is done through baking. In addition, our raw ingredients don’t absorb as much oil as potato chips, which is why they are lower in fat.
Yes, they are manufactured in a facility where dairy products are present. We adhere to strict processes to minimize any cross contamination; however, there may be trace amounts.
We wanted to introduce a popcorn that focused on the uniqueness of the main ingredient with authentic flavors. Award-winning chef Giada De Laurentiis was also looking for a snack she felt good about giving her daughter, Jade (a popcorn fan), but didn’t like the options on shelves. Together, we mixed her Italian heritage with simple ingredients to deliver chef-inspired real flavor in a snack that’s parent and kid approved.
When we started talking with Giada about our popcorn, we knew that we wanted this partnership and product to make an impact beyond just creating a simply delicious snack. It was a natural fit to bring her passion for empowering women to this product by working with female farmers. Together, we created our Fund Her Farm initiative to bring awareness to females in agriculture, provide them with the support they need to break through in such a male-dominated industry and eventually have U.S. female farmers be the sole-source of our red and blue corn. Learn more about our journey
Right now, we’re working with Annie’s Project and the Women, Food & Agriculture Network – both organizations who are dedicated to making a lasting impact for women in the agriculture industry and supporting them in all areas. Each organization is receiving donations to support programs to forward their missions of educating and providing resources to female farmers.
The Women, Food & Agriculture Network is a community of women in sustainable agriculture working to engage women in building an ecological and just food and agriculture system through individual and community power.
Learn more about WFAN